14
May
Number of Cellular Users Up 5% in April
April is historically on par or weaker than March in terms of cellular sales. The total net adds in Russia were 2.1 mln vs. 2.4 mln a month ago (1.1 mln a year ago in April 2003). The penetration in the country surpassed 30%, a twofold increase Y-o-Y.
MTS outperformed competitors in Moscow area while Vimpelcom demonstrated the best performance in regional sales. MegaFon's final steps to 'clean' the subscriber base by introducing stricter churn policies in its subsidiaries across Russia resulted in rather weak performance in April, though the company's additions in Moscow were stable with subscriber base exceeding 1 mln in the capital as of April 30.
Russian Mobile Subscribers
| Mobile Subscribers | Apr 30, 2004 | Mar 31, 2004 |
|---|---|---|
| Russia | 44,420,000 | 42,260,000 |
| Penetration | 30.6% | 29.1% |
| Moscow | 12,813,564 | 12,424,223 |
| Penetration | 75.4% | 73.1% |
| St.Petersburg | 4,066,771 | 3,931,481 |
| Penetration | 64.1% | 62.0% |
Russian Cellular | Russian Net Additions, |
Top 10 Mobile Operators
| # | Company | April 30, 2004 | March 31, 2004 |
|---|---|---|---|
| 1 | MTS | 21,000,514 | 19,950,000 |
Moscow | 5,605,849 | 5,390,000 | |
Ukraine (UMC) | 4,103,798 | 3,849,000 | |
Belarus | 636,000 | 593,000 | |
| 2 | Vimpelcom | 14,125,000 | 13,348,000 |
Moscow | 6,150,000 | 6,034,000 | |
| 3 | MegaFon | 8,128,165 | 7,741,730 |
Moscow | 1,002,315 | 942,377 | |
Tajikistan | 16,500 | 16,000 | |
| 4 | Uralsvyazinform | 1,395,389 | 1,338,811 |
| 5 | SMARTS Group | 1,317,000 | 1,265,000 |
| 6 | Sibirtelecom | 604,700 | 599,800 |
| 7 | N.Novgorod Cellular | 437,798 | 430,981 |
| 8 | Dal Telecom International | 276,448 | 258,411 |
| 9 | Ekaterinburg Cellular Communications | 276,189 | 265,137 |
| 10 | New Telephone Company | 160,714 | 153,895 |
Moscow and St.Petersburg
Moscow License Area
MTS leapfroged over Vimpelcom in April winning 55% of all net additions. Vimpelcom still remains the leader with 6.15 mln subscribers leading by 0.5 mln users compared to its main rival, MTS. MegaFon finally reached 1 mln milestone in Moscow earning visible 18% of new users.
Moscow Market Breakdown | Net Additions in Moscow, |
St.Petersburg and Leningrad Region
St. Petersburg Market Breakdown | Net Additions in St.Petersburg |
